A marketing professional living in New York was asked by his girlfriend in Boston to go to Kiehl's Since 1851, a little-known drugstore in New York, and buy a special skin lotion that she loved. Wanting to please his girlfriend, the man agreed to buy and have the lotion sent to her.
Very soon, that specialist visited that Indonesia Phone Number Database drugstore, still knowing nothing about Kiehl's and not really understanding why one would want a cream that could only be purchased in a place so far from home.

The first thing he saw in the store was a Ducati motorcycle and a small model airplane. Now he was "officially" interested. Why were these items displayed in a skincare store when they had nothing to do with skincare?