SEMrush provides deep insights into your competitors’ traffic strategy and trends. It analyzes traffic from all channels: organic, paid, referral, social, and direct.
semrush competitor analysis
It also shows you which domains you are competing with to rank on Google. You can even see who your competitor's competitors are.
Additionally, you can identify target keywords, topics, and backlinks that you’ve overlooked but that your competitors are using. This helps you discover new keyword opportunities to outperform your competition.
SEMrush even lets you monitor your competitors' social namibia whatsapp data media activities to improve your own strategy.
Ahrefs also has a robust competitor analysis tool. You can find content and keyword gaps that you’ve missed.
ahrefs competitor analysis
It also allows you to check competitor domains and pages to identify new opportunities. This really helps to improve your SEO strategy and drive traffic to your website .
SEMrush is without a doubt the leading competitor research tool. It collects all the data you need to take your SEO strategy further than your competitors.
What makes SEMrush unique?
semrush homepage
SEMrush has a much better tool for PPC advertising. It offers a PPC competitive analysis that shows you competitors’ keyword bids, their ad copy, and how much they spend on average.
Additionally, it shows a CPC map with an average CPC based on the states.
It also has social media scheduling tools to publish to all major platforms like Facebook, Instagram, Twitter, YouTube, and Pinterest.
SEMrush also comes with cool content marketing features like brand monitoring, content auditing, and post tracking. These tools allow you to optimize your posts and their readability.