Every day, there are thousands of pages being published on the internet, and every time this happens, search engines look for the best results for those who are searching, and this is where SEO comes in .
First of all, you need to understand what SEO is , an acronym for Search Engine Optimization , which in Portuguese can be translated as “search engine optimization”.
This is a set of methods, such as an action plan for the ideal keywords, which should be inserted into the content of the company's website or blog.
Its objective is to improve the positioning of dominican republic phone number resource a search engine, taking it to the top to increase access to it organically, that is, without having to pay anything.
Search engines: what are they and how do they work?
Search engines are tools that collect all the information on the internet and, through algorithms, filter the content that best fits your search. Then, they direct a list of links to websites that mention topics related to the search.
For example, if someone searches for a custom mug with logo on a search engine like Google, Yahoo or Bing, they would recommend links that have that keyword.
Since we mentioned Google, how about learning how to reach the top position on this search engine?
Search robots, as search engines are called, seek to optimize the user's time as much as possible.
Therefore, in seconds, they are able to crawl millions of websites with the searched keywords, which can be head tail (short tail) or long tail (long tail), showing their importance.
For example, a new janitorial company that has a very specific audience needs to develop a strategy that brings effective returns, and this can be done by identifying the ideal keywords, as well as knowing the target audience.
Another frequently asked question is how search engines manage to stay up to date. They store searches made in their engines, and there are websites that allow users to leave their comments on the subject.
This helps people share their insights on what could be improved, such as ads, which can often get in the way of search. The ideal is to add ads that are related to what the person is searching for, and if they are looking for models of residential gates, the ideal is for ads about residential gate automation to appear that attract their attention.
How to make a website gain more visibility?
There are a number of features that help a website gain more visibility than another, in addition to attracting leads , which are potential customers, as listed below: