Thinking too much about your own business and too little about your consumers
Put yourself in your customer's shoes. If they were visiting your website for the first time and knew nothing about your company or industry, would they be able to find what they were looking for? When creating the products and services section of your website, be sure to test it with surveys and keep an eye out for feedback from customer reviews. This will help you fine-tune your product and service content to make it more helpful and customer-friendly.
Forget Your Mobile Users
Now more than ever, people are accessing your website through smartphones and tablets. Keep this in mind in every aspect of designing your website, and always view your site on a mobile device when developing or improving it. Make sure text is whatsapp number list legible and photos and images load quickly. Viewing your site on a small screen can still provide huge benefits to your customers and be easy to navigate and follow.
What the best corporate website designs have in common
The best business websites understand consumer behavior
Consumers now do more research before buying, so investing in a small business website is an absolute must. 56% of online shoppers and 45% of in-store shoppers read reviews before buying, and they expect to be able to self-serve and get many of their questions answered during the research phase. This means your website needs to be modern and give consumers the information they want — allowing them to make a purchasing decision.
In fact, the trend of online research and offline purchases is so entrenched that a third-party agency found that mobile page views on its 5,000 brand and retailer client websites increased by 20% year-on-year. This data shows that people are not only looking for business websites, but they are looking for business websites more and more every year. This means that if you don't have a website, your business can't keep up with your competitors.