Antevenio supports Meet Magento as a Silver Sponsor with MDirector , the only email marketing and SMS platform that incorporates a landing page generator and programmatic buying (RTB) in the same tool .
Meet Magento is the annual conference that brings together the cv data Magento community of professionals on October 28 in Madrid with the aim of innovating and collaborating. In addition, this event is the meeting point for merchants, developers and service providers related to the Magento ecommerce platform.
MDirector stand and Rubén Orta's presentation at Meet Magento
MDirector booth at Meet magento
Antevenio is participating in Meet Magento with an MDirector stand where attendees will be able to learn about the CRM Retargeting module that makes MDirector the first Cross-Channel Marketing platform to incorporate programmatic (RTB) purchasing of display advertising on the web and social media .
In addition to sponsorship, Antevenio participates in Meet Magento with a presentation by Rubén Orta , CTO of Antevenio under the title “ Use the reptilian brain to sell more ” .
In the talk, which will take place on October 28th from 1:20 to 1:40 p.m. in the Sala Observatorio eCommerce, Rubén Orta will try to highlight the importance of taking into account the reptilian brain when planning any digital marketing campaign . To do so, he will talk about the need to properly work on elements such as surprise in the first email, an eye-catching subject or trying to influence the price with the anchoring effect.